Intro

To get luxury Christmas gift wrapping ideas, it’s natural to start with the luxury brand. This article is based on the designs of several famous designers, looking for your luxury Christmas gift wrapping ideas.

Last week we talked about learning from the design styles of Vera Wang and Tom Ford to get our luxury Christmas gift wrapping ideas. This week let’s take a look at Kate Spade and Ralph Lauren, two famous designers!

 

Kate Spade

Although Kate Spade got her start designing handbags (she developed her design philosophy while serving as editor of Mademoiselle magazine), Kate Spade is involved in much more than just handbags. Kate Spade products include linens, ceramics, picture frames, apparel and personal organizers. Kate Spade was creating accessible luxury long before it was fashionable.

There’s no neurotic aesthetic, conflict or existential angst in her designs; instead, they’re just plain fun. Kate Spade was ditching fur long before anti-fur campaigns became a thing. The trademark also uses lowercase letters, which is intended to draw closer to women who buy the product.

The entire 1990s almost witnessed the rise and prosperity of the New York brand Kate Spade. It also allowed us girls to establish the first connection with fashion, giving birth to the term “light luxury”. Many American girls who have just entered the workplace will use their first salary to buy a Kate Spade bag. As a symbol of the beginning of a new identity, it is almost as important as a “coming of age ceremony” because Kate Spade symbolizes the girl’s “turning into an adult”. Independence and pride.

The overall image of Kate Spade is bright, young, youthful and energetic, and the bag design is full of childlike interest while still retaining the taste of a good girl from the Uptown East District of New York. Carrying a Kate Spade bag inexplicably gives you a playful sense of being a well-educated daughter. It seems to create a different lifestyle for girls, so it is very popular.

 

To borrow from Kate Spade’s design style for gift wrapping, one could consider incorporating elements such as:

 

Vibrant and colorful wrapping paper

Lively and playful color packaging reflects Kate Spade’s playful aesthetic.

In 1993, the glam of the ’80s had given way to a dark, edgy, minimalist aesthetic. The “it” bag back then was black and small. Against this backdrop, kate spade new york launches the iconic Sam bag, whose pioneering vibrant green hue has become a key part of the brand’s visual identity. Thirty years and countless designs later, green still leads the brand.

The new and improved Kate Spade Green is a vibrant yellow-green hue whose playful aesthetic has earned it a reputation as a brand that represents optimism, curiosity and innovation – all traits intrinsically linked to the color green.

This bold and vivid color used for gift packaging is undoubtedly attractive, and this bright green also fits well with the Christmas theme, showing a cute and youthful sense of luxury.

 

Whimsical and lighthearted motifs

Be bold with polka dots, stripes, or floral patterns, to evoke a sense of joy and celebration.

A fancy background picture paired with a solid-color ribbon may bring a completely different feeling, which may maximize the effectiveness of the gift to celebrate the holiday. You can try to see more fancy-patterned gift wrapping paper. The solid-color ribbon can neutralize the chaos. It creates a sense of order, so that the gift packaging moves in the direction of the luxury Christmas gift wrapping we expect.

 

Thoughtful and intricate embellishments

In the previous step, we wrote about a fancy background image and a single ribbon, so in this part we will do the opposite and look at the combination of a fancy ribbon and a single background image. These two combinations actually follow the same principle, which is to use simple design to neutralize chaotic design, thereby creating an overall sense of harmony.

In this case, you can even just buy ribbons for gift wrapping, and just wrap the inside with ubiquitous solid-color paper, or red or green cardboard. Whether it is a contrasting red and green ribbon, a cute ribbon with a gingerbread man pattern, or a beautiful ribbon with small designs such as candy canes, paper flowers, etc., they can all become important props for your performance.

 

Ralph Lauren

Ralph Lauren, who did not have a major in fashion design, started his first job in the fashion field as a tie salesman in the Boston area.

The colors of ties at that time were all the same deep black and nothing new. By chance, Ralph Lauren got the chance to design ties. He radically innovated the appearance of the tie. Not only did it double the width, but the color was also brighter and more colorful. He also doubled the price. As a result, it was an unexpected hit and led to the popularity of the tie at that time. The popular trend, this wide tie series is the first creation of Ralph Lauren named Polo.

Today’s brand’s main consumer groups are consumers with middle income or above and celebrities. Comfortable, easy-to-wear and affordable Ralph Lauren POLO shirts have become a must-have in almost everyone’s wardrobe, whether in Europe, America or Asia. Prepared clothing styles.

As Mr. Ralph Lauren himself said: “The purpose of my design is to realize the dream in people’s minds-the best reality imaginable.”

While most designers spend years or a lifetime looking for their signature style, fashion guru Ralph Lauren often reinvents his own style. The design styles he has explored include English country, equestrian, Hamptons, Rocky Mountain Country, Tropical, Parisian, Contemporary Chic and more.

Audrey Hepburn also commented: “Ralph brought his unique perspective and identity to American design. He gave us the romance of the West, the glamor of Hollywood, the adventure of safari, the purity of New England, the comfort of a modern beach house, the richness of an English manor house, and it’s better than we ever imagined.”

 

To borrow from Ralph Lauren’s design style for gift wrapping, one could consider incorporating elements such as:

 

Heritage-Inspired Accents

Utilize heritage-inspired accents such as tartan plaid or crest motifs to evoke a sense of tradition and heritage, mirroring the timeless and sophisticated elements often found in Ralph Lauren’s collections.

 

Equestrian Influences

Incorporate equestrian-inspired elements, such as braided leather ribbons or horsebit embellishments, to capture the timeless and equestrian-inspired aesthetic often seen in Ralph Lauren’s designs.

 

Nautical Touches

Infuse a hint of nautical flair into your gift wrapping by using navy and white color schemes, along with maritime-inspired motifs such as anchors or ropes, reminiscent of Ralph Lauren’s iconic nautical-themed collections.

 

Rich Textures

Incorporate rich and tactile materials like tweed, suede, or leather accents into your gift wrapping to evoke the luxurious and refined aesthetic often associated with Ralph Lauren’s designs.